Adson

Adsons were stamps with advertising printed on the back. This was done on New Zealand stamps in 1893, and in different colors. All value of the 1882 issue up to the 1/- were backprinted beginning in 1893. Some ads are more common than others, appearing several times in a pane of stamps. Some advertisers had different style ads as well. A major advertiser at the time was Sunlight soap, a brand that still exists today. These ads are quite popular and collected on their own.

They layout of ads is known from intact panes and comes in two settings.

You will find that the inks used are somewhat fugitive so avoid soaking stamps of the 1882 and 1891-95 issues.  File:New Zealand 1d 1882.jpg|1882 1d face. Remember that printings must date from 1893 and later to have ads on the back. File:New Zealand half widows.jpg|1895 ½d face. File:New Zealand Creases ad.jpg File:New Zealand Sunlight ad.jpg File:New Zealand Bonnington ad.jpg 

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